Action 02

Slack Channel Structure

15 channels to keep · 2 to merge · 6 to archive. Do the merges first, then archive.

13
Keep
2
Merge
8
Archive

Active Channels — Keep

Channel
Owner
Members
Bot / Alert
Action
mkt-core
LizzyFull team + GP + AngusMon 9am scoreboard
KEEP
Confirm members
mkt-sports-promos
TheoTheo, Kai, Bert, LizzyGo-live → CS + Tue perf
KEEP
Build Slack workflow
mkt-affiliates
LizzyLizzy, Jay, Angus, LouisSignup alerts + Tue weekly
KEEP
Own until hire
mkt-kols
TonyTony, Electronode, Theo, Lizzy, GPTue streamer weekly
KEEP
Confirm Tony as owner
mkt-programmatic-ads
BertBert, Lizzy, Louis, AngusSpend alerts + Tue weekly
KEEP
Remove Suzan (Addressable)
mkt-socials
BertBert, Ali, LizzyTue engagement report
KEEP
Confirm members
mkt-community
JayJay, Godofthunder, BertMon community pulse (Jay manual)
KEEP
Brief Jay on format
mkt-vip
CarsonCarson, Tony, Jay, OpsVIP tier alerts + Tue weekly
KEEP
Confirm Carson as owner
mkt-seo
AliAli, Joba, Lizzy, AndyTue SEO weekly
KEEP
Keep while SEO confirmed
mkt-quick-feedback
LizzyFull team
KEEP
No change
mkt-recruitment
LizzyLizzy, Theo, GP, Angus
KEEP
No change
addressable_housebets
LizzyLizzy, Bert, Albert + Addressable
KEEP
No change
astro-motion-housebets
LizzyLizzy, Ismael, GP + Astro Motion
KEEP
No change

Merge First

Channel
Owner
Members
Bot / Alert
Action
mkt-crm
Theo (impl) / Lizzy (sign-off)Theo, Ali, Lizzy, GPCRM weekly + anomaly alerts→ mkt-newsletter → merge in
MERGE
Merge mkt-newsletter into this
mkt-data
LouisLouis, Lizzy, Angus, GPScoreboard + spend + monthly P&L→ marketing-data + mkt-data-insights → merge in
MERGE
Merge marketing-data + mkt-data-insights

Archive

Channel
Owner
Members
Bot / Alert
Action
mkt-newsletter
→ mkt-crm
ARCHIVE
Merge into mkt-crm, then archive
mkt-brainstorm
ARCHIVE
Archive (no owner since Ali stepped back)
marketing-data
→ mkt-data
ARCHIVE
Merge into mkt-data, then archive
mkt-data-insights
→ mkt-data
ARCHIVE
Merge into mkt-data, then archive
mkt-ideas
ARCHIVE
Archive (inactive)
mkt-cold-sales
ARCHIVE
Archive (inactive)
mkt-survey
ARCHIVE
Archive (inactive)
mkt-fiat-launch
ARCHIVE
Archive (inactive)

Slack Operating Rules

1.

One channel per function. If you're not sure where something goes, it goes in mkt-core.

2.

Channel owner posts the weekly update. Every Monday after the Marketing Sync.

3.

Approvals happen in-channel. Lizzy or Theo react with a green check to approve. No DMs.

4.

Bots do the reporting. Human beings don't write weekly reports.

5.

Threads, not new messages. The main channel stays clean for updates, decisions, and alerts.

6.

Pin the brief. Every active campaign/promo/initiative has its brief pinned in the relevant channel.